Post-Job Review + Referral Sequencer
The 48 hours after a completed job is the most valuable window in the whole relationship. The customer is happy, the work is fresh, and they're in the right spot to leave a review AND mention you to a neighbor. Most shops never ask. Build the full sequence here.
The job you just finished
Plumbing
Electrical
HVAC
Roofing
Appliance repair
General contractor
Handyman
Landscaping
Pest
Tree service
Locksmith
Minor (<$500)
Standard ($500–$2500)
Major ($2500–$10K)
Large (>$10K)
Perfect — no issues
Fine, minor hiccup resolved
Rescue — we fixed what someone else did wrong
Emergency — we responded fast
Google
Yelp
Angi
NextDoor
Facebook
Thumbtack
HomeAdvisor
First-timer
Second job
Third+ (regular)
Dense neighborhood
Suburban with HOA
Rural
Multi-unit building
What you'll get
- → 4–6 touch sequence — same-day thanks through 6-month check-in
- → Trade + outcome tuned copy — plumbing-rescue reads different than perfect-HVAC
- → Review platform strategy — which platforms to push for THIS customer
- → Referral-bonus tracking sheet — plain-text template you can paste into anything
- → Reply templates — for when the customer responds, positive or negative
Every block is copy-ready. Load the sample to see a real sequence for a water-heater replacement.